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Marketing Tips

Email List Engagement: What to Mail

Email List Engagement: What to Mail

Enticing your readers to join your list is just a small part of your overall list-building goal. The larger component is keeping them engaged. Do that right, and they’ll reward you with more sales - not only of your ... Read more

Local Search Engine Optimization – How It Can Help You

Local Search Engine Optimization – How It Can Help You

SEO (Search Engine Optimization) is the practice of optimizing your website for best placement within search engines like Google and Bing. Local search engine optimization is a more targeted approach for local ... Read more

How to Write a Great About Page

How to Write a Great About Page

The About Page on your website is usually the first place website visitors go to learn more about who is behind your blog or company. Think of it as their first impression of whether to do business with you or not - so ... Read more

7 Essential Elements of a Great Sales Page

7 Essential Elements of a Great Sales Page

A sales page serves a very specific function: to persuade the reader that your product will make the reader's life better in some tangible way. You may be solving a problem, serving a need, providing entertainment or ... Read more

7 YouTube SEO Tips to Help Rank Your Videos

7 YouTube SEO Tips to Help Rank Your Videos

Video marketing is one of the most effective ways to get more customers and website visitors. Video is getting more popular all the time and it's often easier to rank videos in the search engines than other types of ... Read more

Should You Write for Search Engines or People?

Should You Write for Search Engines or People?

Writing online can be tricky especially when you listen to all the experts on digital marketing, SEO, and e-commerce. Do you know if you should write for search engines or people? If you are not an expert in digital ... Read more

How to Legally Disclose Affiliate Links

How to Legally Disclose Affiliate Links

Affiliate marketing is one of the most common ways for someone to earn money from home. Some people earn by adding this income stream to their primary one for some extra money. Others spend all of their time building ... Read more

10 Tips for Writing Product Copy for E-commerce Sites

10 Tips for Writing Product Copy for E-commerce Sites

The growth of your e-commerce business hinges in great part on your website's design and content. In particular, your product descriptions must be superb. You can ensure your e-commerce site stands out from the ... Read more

Developing a Client-Focused Website

Developing a Client-Focused Website

Now that you've finished your website it's time to turn your attention to developing consistent content. It's challenging to continue to create fresh ideas without a clear direction, which is why it's important to ... Read more

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